Hildur (Ragnhildur Steinunn Jonsdottir, above right, in her movie debut) travels a desperate career path from car dealership hostess to the door of Astropia (below, with Borg exiting).
Sunday, May 9, 2010
Our ongoing tour of the wild world of cinema takes us to Iceland, which presents a comedy that was the country's box-office champion of 2007. I don't know if it ever played theaters in the U.S., but Vanguard Cinema has taken a chance on the film in DVD form on the fairly safe assumption that its subject matter has some cross-border appeal. "Reminiscent of Clerks," says the box-cover blurb, if for no other reason than that the main character becomes a clerk at a comic-book store (for which the film is named) and falls in with its all-too knowledgable staff. That character is Hildur, whom the cover copy tries to sell as an Icelandic Paris Hilton. She looks the part but lacks the wealth. For her, the simple life becomes all too real when her car-salesman boyfriend is arrested on a racketeering charge. Her looks and her relationship with the suspect turn her into a media celebrity, but she hardly benefits from it. The Astropia store represents her last best hope for a job, and the management is so stunned by her mere presence that they hire her on the spot, with no questions asked, despite her near-total ignorance of comics, anime, RPGs, etc.