Deceptive advertising in Schenectady, NY?
According to the references, and Terry-Thomas notwithstanding, Don Chaffey's A Matter of WHO (as in World Health Organization) is a thriller about the effort to track down a deadly virus. Looking at the ad, either the current reference sources are wrong, or the Newsweek reviewer ("All laughs") had a strange sense of humor. The Canadian Weekly of November 17 suggests a split decision.
Note: the girl in the bikini is pointing to an "Operetta Series" of M-G-M re-releases that's been playing all over the country this fall.
Now for some less ambiguous entertainment in Pittsburgh.
Nothing sells the "heavyweight" idea (not to mention "gutsiest") like a picture of Gleason on the run, in case anyone questioned the size of Anthony Quinn. But if this isn't Pittsburgh's cup of gristle...